Striving for success? These 5 steps to success are what help me to achieve, if not exceed my goals.

What is success?

According to a dictionary, the definition of success is the following:

success |səkˈses|noun:

  • the accomplishment of an aim or purpose.
  • the attainment of popularity or profit.
  • person or thing that achieves desired aims or attains prosperity.
I believe everybody has their own definition of success.
We all know that being successful is usually the main reason why one creates a business. So what is the key to success?

Our legendary ex-prime minister; Winston Churchill once said;

“Attitude is a little thing that makes a big difference.” 

Here’s my take on it. This article is not for the faint-hearted, I will be blunt yet honest with you. These Golden Rules can be applied to your business as well as everyday life.

Before you continue to read, here’s what you need:


-A decent Book you’re willing to keep for many years
-A blank page on a word processor


Assuming you’re starting your business from scratch with no help i.e. no rich relative handing what you need or want on a plate. (Please note I certainly do not have anything against rich people – I aim to be one myself).
Having no goal set out, or having no motive will give you no drive to be successful whatsoever. Unfortunately, without heavily relying on luck, without a goal or motive, your business won’t be earning millions; neither will it be a success.

1) Firstly you need a short-term goal.

So ask yourself what do you want to achieve in 6 months time? How much money do you want your business to turnover in 6 months, and what will you spend it on? Be specific, and don’t be afraid to be ambitious!

e.g. Your 6-month goal could be to reach a turnover of £15,000. Re-investing £5,000 back into the business, spending £3,000 on a cruise around the Mediterranean, £1,000 on a shopping spree to treat your loved one, and the rest on day-to-day personal expenses. Alternatively, it could be to simply break-even.

2) Now you need a long-term goal; let’s say 12 months.

Again ensure you are specific as well as ambitious! 

e.g. For your business to have a turnover of £50,000, allowing you to buy a top of the range Range Rover Sport (costing £49,795) for your mum.

Once you have written these short-term and long-term objectives down on paper, include a few relevant pictures into the book/document that will excite and inspire you each time you look at them.

3) Repeat your goals.

Every single morning when you wake up, and every single night before you go to sleep – look in the mirror and read your short-term and long-term goals out loud to yourself. This will motivate you for the day ahead allowing you to surpass those goals!

Please feel free to comment below on this article; share your dreams with us all.

4) Always have a positive attitude!

If something goes wrong, just take a moment and look at the positive aspects of the situation. Believe me, there always is a positive spin to everything if you allow there to be one.

I highly recommend investing in the book, ‘The Complete Pocket of Positives’ – compiled by Maggie Pinkney. I don’t get any commission for doing so – I simply find it a remarkably motivating.  Last time I checked you can buy it on Amazon for under £6; well worth every penny. Alternatively check out my review on my favourite book of all time, The Law of Attraction. 

5) Be passionate about what you do!

For free advertising, display the passion you have for what business sells/provides wherever you go. Whether it’s the local newsagents, gym or mechanics. Tell everybody about it, spread the word as if your life depends on it. If one person becomes a customer by simply telling them about your great business – the chances are, he/she’ll tell a friend and/or family member. Make every minute of your day count. Never forget that word-of-mouth is one of the most powerful forms of advertising, and it’s free!

Unfortunately, I cannot tell the future, however by following these easy 5 steps, as a person and in business you may find that you will become more successful.


What are your thoughts? Do you have any rules or mantras you live by? Comment below, we’d love to hear from you!

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